Connecting separated (development of joint tourist offer along the Roman route)
PROJECT DETAILS
| Sectors | |
|---|---|
| EU Acquis chapters | Regional policy and coordination of structural instruments |
| Programme Funding Year | 2013 |
| Value | €172,580 |
| Periods of implementation | 2015 |
| Locations | LJUBUŠKI |
Results
Implementation of this project resulted in: - Increased attractiveness of the Croatian-BiH cross border region as a tourism destination through branding 170 km of the Roman road route Salona-Bigeste-Narona and revitalization of 2 archaeological sites by installation of the small scale infrastructure and equipment; - Raised knowledge/skills of employees of tourist boards and NGOs in order to create and promote tourist offers, and provide quality service to tourist; - Raised awareness among citizens and tourists of the offers, services and attractions of the sites and the added value of the project to tourism development in the CB area; - Raised knowledge and awareness among the public servants and citizens of revitalization by small-scale infrastructure and urban interventions as a project’s results.SUMMARY
The project aimed to develop a joint tourist offer based on common environmental and cultural heritage in the cross border area of Croatia and Bosnia and Herzegovina. With the aim to improve the competitiveness of the local tourism economy, the project planned to brand and promote joint cross-border tourism product, the Roman road route Salona-Bigeste-Narona, and to develop tourism infrastructure on the route and on the historical sites of the Roman military camp Bigeste and Salona harbour. To support the established offer, the project increased capacities of tourist boards and cultural/traditional/environmental based NGOs, to enable them to create and promote new cultural/tourism products and events.
RESULTS
Implementation of this project resulted in:
- Increased attractiveness of the Croatian-BiH cross border region as a tourism destination through branding 170 km of the Roman road route Salona-Bigeste-Narona and revitalization of 2 archaeological sites by installation of the small scale infrastructure and equipment;
- Raised knowledge/skills of employees of tourist boards and NGOs in order to create and promote tourist offers, and provide quality service to tourist;
- Raised awareness among citizens and tourists of the offers, services and attractions of the sites and the added value of the project to tourism development in the CB area;
- Raised knowledge and awareness among the public servants and citizens of revitalization by small-scale infrastructure and urban interventions as a project’s results.